Download webinar below.

BEGINNER'S GUIDE TO PERSONALIZATION: BOOSTING ENGAGEMENT AND LOYALTY



Discover the basics of implementing personalization in our upcoming webinar. Learn how to leverage your first-party data to enhance customer experiences, increase engagement, and boost conversion rates. We’ll provide practical insights on data collection and analysis to help you get started.
 
Key Takeaways:
  • Understanding Personalization: Definition, types, and importance.
  • Starting with Data: How to collect and use basic user data (location, age, gender, interests).
  • Data Sources and Tools: Identifying key data sources and using CRM and web analytics tools.
  • Measuring Success: Key metrics to track and optimize your strategy.
  • Continuous Improvement: Techniques for A/B testing and refining personalization efforts.

Watch the webinar to learn how to kickstart your personalization journey and drive meaningful engagement with your customers.

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SilverTech is a digital experience agency redefining how businesses connect with their customers. Founded in 1996, SilverTech delivers digital strategies and solutions that connect user experiences with innovative tech to maximize results. With services such as digital consultation and strategy, website design and development, content management implementation, custom application development and full-service digital marketing, SilverTech provides an unexpectedly enjoyable experience to solving even the most complex business problems. SilverTech has worked with national and global brands such as Segway, Drexel University, Nova Scotia Power, Fulton Bank, State of New Hampshire Travel and Tourism, and Conservation International. 

ABOUT SILVERTECH

Webinar:

Presenters

RILEY NEWMAN

Digital Strategist

CHRISTINA BAKER

Digital Strategy Lead

On-Demand